{"id":40,"date":"2026-11-14T04:13:58","date_gmt":"2026-11-14T04:13:58","guid":{"rendered":"https:\/\/true28.com\/shop\/?page_id=40"},"modified":"2026-11-14T04:13:58","modified_gmt":"2026-11-14T04:13:58","slug":"home","status":"publish","type":"page","link":"https:\/\/true28.com\/shop\/","title":{"rendered":"Home"},"content":{"rendered":"\n<style>main:has(#true28-home) .wp-block-post-title{display:none} main:has(#true28-home) .wp-block-post-content{margin-block-start:0}<\/style>\n<div id=\"true28-home\" class=\"alignwide\" style=\"max-width:1200px;margin:0 auto;color:#0F1E3A\">\n<section aria-label=\"True28 skincare\" style=\"display:flex;flex-wrap:wrap;align-items:stretch;background:#0F1E3A;color:#F7F4EC;overflow:hidden\">\n<div style=\"flex:1 1 360px;min-width:0;padding:clamp(24px,5vw,72px);box-sizing:border-box;align-self:center\">\n<p style=\"margin:0 0 18px;color:#D6B287;font-size:.78rem;font-weight:600;letter-spacing:.18em;text-transform:uppercase\">Skincare &amp; personal care<\/p>\n<h1 style=\"margin:0;color:#F7F4EC;font-family:Georgia,serif;font-size:clamp(2.85rem,6vw,5.4rem);font-weight:400;line-height:1.02;letter-spacing:-.05em\">Make time<br>for care.<\/h1>\n<p style=\"margin:22px 0 28px;max-width:33ch;line-height:1.6\">A collection of skincare and body care essentials for the rituals you return to every day.<\/p>\n<a href=\"https:\/\/true28.com\/shop\/shop\/\" style=\"display:inline-block;padding:13px 22px;background:#D6B287;color:#0F1E3A;font-weight:650;text-decoration:none\">Explore the collection <span aria-hidden=\"true\">\u2192<\/span><\/a>\n<\/div><div style=\"flex:1.22 1 400px;min-width:0;display:flex\"><img src=\"https:\/\/true28.com\/shop\/wp-content\/uploads\/2026\/11\/true28-daily-ritual-hero.jpg\" alt=\"True28 ivory pump bottle, navy dropper, and cream jar on pale stone\" fetchpriority=\"high\" decoding=\"async\" style=\"display:block;width:100%;aspect-ratio:4\/3;object-fit:cover\"><\/div>\n<\/section>\n<section aria-labelledby=\"true28-ritual\" style=\"margin:clamp(45px,8vw,100px) 0\">\n<h2 id=\"true28-ritual\" style=\"margin:0 0 10px;font-family:Georgia,serif;font-size:clamp(2rem,4vw,3.6rem);font-weight:400;letter-spacing:-.04em\">The daily ritual<\/h2>\n<p style=\"margin:0 0 26px;color:#4B2E1F\">Three steps for a moment to yourself.<\/p>\n<div style=\"display:grid;grid-template-columns:repeat(auto-fit,minmax(min(100%,235px),1fr));gap:22px\">\n<article><a href=\"https:\/\/true28.com\/shop\/product\/first-light-cleansing-milk\/\" style=\"display:block;color:#0F1E3A;text-decoration:none\"><img decoding=\"async\" src=\"https:\/\/true28.com\/shop\/wp-content\/uploads\/2026\/11\/first-light-cleansing-milk-corrected.jpg\" alt=\"\" width=\"442\" height=\"442\" loading=\"lazy\" style=\"display:block;width:100%;height:auto;background:#e9dfd1\"><span style=\"display:block;margin:14px 0 4px;color:#4B2E1F;font-size:.75rem;font-weight:650;letter-spacing:.12em;text-transform:uppercase\">Cleanse<\/span><h3 style=\"margin:0;font-size:1.23rem;color:#0F1E3A\">First Light Cleansing Milk<\/h3><\/a><\/article>\n<article><a href=\"https:\/\/true28.com\/shop\/product\/veil-facial-serum\/\" style=\"display:block;color:#0F1E3A;text-decoration:none\"><img decoding=\"async\" src=\"https:\/\/true28.com\/shop\/wp-content\/uploads\/2026\/11\/veil-facial-serum.jpg\" alt=\"\" width=\"442\" height=\"442\" loading=\"lazy\" style=\"display:block;width:100%;height:auto;background:#e9dfd1\"><span style=\"display:block;margin:14px 0 4px;color:#4B2E1F;font-size:.75rem;font-weight:650;letter-spacing:.12em;text-transform:uppercase\">Layer<\/span><h3 style=\"margin:0;font-size:1.23rem;color:#0F1E3A\">Veil Facial Serum<\/h3><\/a><\/article>\n<article><a href=\"https:\/\/true28.com\/shop\/product\/quiet-hours-barrier-cream\/\" style=\"display:block;color:#0F1E3A;text-decoration:none\"><img decoding=\"async\" src=\"https:\/\/true28.com\/shop\/wp-content\/uploads\/2026\/11\/quiet-hours-barrier-cream.jpg\" alt=\"\" width=\"442\" height=\"442\" loading=\"lazy\" style=\"display:block;width:100%;height:auto;background:#e9dfd1\"><span style=\"display:block;margin:14px 0 4px;color:#4B2E1F;font-size:.75rem;font-weight:650;letter-spacing:.12em;text-transform:uppercase\">Moisturize<\/span><h3 style=\"margin:0;font-size:1.23rem;color:#0F1E3A\">Quiet Hours Barrier Cream<\/h3><\/a><\/article>\n<\/div><p style=\"margin:28px 0 0\"><a href=\"https:\/\/true28.com\/shop\/shop\/\" style=\"color:#0F1E3A;text-underline-offset:5px;font-weight:600\">Browse all products <span aria-hidden=\"true\">\u2192<\/span><\/a><\/p>\n<\/section>\n<\/div>\n","protected":false},"excerpt":{"rendered":"<p>Skincare &amp; personal care Make timefor care. A collection of skincare and body care essentials for the rituals you return to every day. Explore the collection \u2192 The daily ritual Three steps for a moment to yourself. Cleanse First Light Cleansing Milk Layer Veil Facial Serum Moisturize Quiet Hours Barrier Cream Browse all products \u2192<\/p>\n","protected":false},"author":1,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"footnotes":""},"class_list":["post-40","page","type-page","status-publish","hentry"],"_links":{"self":[{"href":"https:\/\/true28.com\/shop\/wp-json\/wp\/v2\/pages\/40","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/true28.com\/shop\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/true28.com\/shop\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/true28.com\/shop\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/true28.com\/shop\/wp-json\/wp\/v2\/comments?post=40"}],"version-history":[{"count":2,"href":"https:\/\/true28.com\/shop\/wp-json\/wp\/v2\/pages\/40\/revisions"}],"predecessor-version":[{"id":43,"href":"https:\/\/true28.com\/shop\/wp-json\/wp\/v2\/pages\/40\/revisions\/43"}],"wp:attachment":[{"href":"https:\/\/true28.com\/shop\/wp-json\/wp\/v2\/media?parent=40"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}